There is a theory that the Cruddas campaign for Labour deputy leader is a fake. This is based on his non-campaign office and a few other things, and does raise the interesting question if this is a put up job then who benefits? Maybe it is a false rumour put out by one of the other candidate's camps in an effort to damage Cruddas or something equally Byzantine. Or maybe it could just be the joining the dots to make the picture when there is no picture. People believe much wackier things on much less evidence after all.
What did we do for rumours before the internet?