tag:blogger.com,1999:blog-19727466.post2082471455131983135..comments2007-10-25T18:19:39.833+01:00Steve Horganhttp://www.blogger.com/profile/13689714700049747836noreply@blogger.comBlogger2125tag:blogger.com,1999:blog-19727466.post-25272199660239353172007-10-25T18:19:00.000+01:002007-10-25T18:19:00.000+01:00It is possible to do both, and there is a fair amount of evidence that presentation without policy does not work too well. Look at John Howard in Australia, not exactly Mr. Charisma, but a hugely effective politician.Steve Horganhttp://www.blogger.com/profile/13689714700049747836noreply@blogger.comtag:blogger.com,1999:blog-19727466.post-47075700067149674412007-10-24T01:25:00.000+01:002007-10-24T01:25:00.000+01:00I suppose in one sense it is a bit disappointing that the package tends to get more attention than the substance, but this is nothing new. Every leader, in order to be effective, needs to understand the “likeability” factor; it just CANNOT be compromise by the “respectability” factor. So leadership tends to be a balance of subtlety between getting out the substance without losing out at the packaging (presentation).<BR/><BR/>Regards,<BR/>Jonathan Frye<BR/>Blog: <A HREF="http://www.leadershipjot.com" REL="nofollow">Leadership</A>Jonathan Fryehttp://www.leadershipjot.comnoreply@blogger.com